NLAD Character Cards
Electricity Canada celebrates National Lineworker Appreciation Day every year on July 10. The National Lineworker Appreciation Day character card project was a thoughtful endeavour aimed at honouring the unsung heroes of the electrical industry.
Process
For the National Lineworker Appreciation Day character cards, I began by researching lineworkers to understand their work and attire. After sketching ideas, I used digital tools to create vibrant and detailed illustrations, emphasizing the resilience and dedication of lineworkers. The final designs aim to express gratitude and pride for these unsung heroes in a straightforward and meaningful way.
Project Scope:
Illustration
Branding
Graphic Design
Typography
Print